Fragmob was a San Diego based mobile software company offering white-label sales and productivity tools for independent salespeople worldwide. As a mobile app creator, Fragmob specialized in understanding what goes on in the brains of professionals who aren't trapped behind a computer and focuses on products and methodologies that drive, or instigate, specific actions and behaviors.
While working at Fragmob I worked on the product team doing UX/UI Design for iOS apps, Android apps, and web back office management systems. I designed a wide array of features and systems including media consumption, social sharing, content management, customer relationship management, productivity and training steps, and more. All the designs I made at Fragmob were designed to be extremely configurable to be a white label offering for both apps and websites.
June 2014 - November 2017
Media Manager Project
The Media Library was a combination of a web portal content management system for our clients and an in-app media library feature for our Android and iOS users. The web portal allowed our clients to create media content, organize it, and target it to users by location, language, and more. The in-app media library feature allowed users to consume the content through an intuitive flow as well as allow them to save favorites and download content to view when the user is offline.
In this project, I spearheaded the designing of a comprehensive white-label app and content management system (CMS) as a feature enhancement for the Fragmob platform. Tasked with creating a versatile solution that could be customized for various clients, I meticulously crafted a user interface that seamlessly adapts to diverse brand identities while prioritizing a unified and intuitive user experience for both Android and iOS. Leveraging my expertise in user-centric design, I implemented an efficient CMS that empowers clients to effortlessly create, organize, and publish their content to their customers and sales members.
December 2016 - December 2017
Additional Fragmob Projects
June 2014 - November 2017
Prospector was an app feature I designed to be a lead generator and customer relationship management tool for Multi-Level Marketing distributors. The feature focuses on contact management, activity tracking, and gamified contact sorting. (Contacts are called Prospects)
The Party Plan App was an app I designed as a tool for Multi-Level Marketing Party Plan based companies. The app was designed to help members of these types of companies to plan and manage parties for them to sell products. The app is also designed to give users a tool manage and track their activity and progress. Along with the party plan app there are two responsive web pages that are made when a party gets created. These web pages allow for party hosts and guests to RSVP and stay updated on details about the party.
Stint.ai was an app I began designing that was a mobile e-commerce app. The purpose of the app was to allow users to manage their ecommerce store from their phone as well as purchase individual products to test out which product they would like to add to their store. The app was never developed but this is a quick overview demo of the look and feel of the app.
The Dashboard Studio was a page on our web portal for our clients to create a dashboard for their app users (MLM distributors). Our clients used a drag and drop interaction to design multiple different dashboards as well as target them toward different users by various categories.
